As India is now starting to advance and currently stepping its foot high up in the air of technology. Many small startups and businesses are starting to grow and have already excelled in their area. But does your business have a website? Are you starting or running a small business in India? You probably already know that choosing the right domain is one of the most important decisions for your business. Your domain has to look professional, which shows that you can be trusted and help you rank in search results. But did you know there’s an easy choice that will help you do all those things and more? The answer is registering a.IN domain( .IN is a unique symbol of India on the Internet. It’s official domain extension for India.)Here’s why:
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You’ll be supporting Indians:
One of the reasons Indians are so awesome is that we love to help out and give back to our communities. And that’s just what a .in domain does. A.IN domain comes with tons of benefits, from getting found by local customers to increased security. And you’ll be supporting great initiatives all over the country.
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You’ll have better local SEO:
If you use a.IN domain, and someone in India searches for your type of business, yours is most likely to turn up at the top of the list. Having a.IN domain is an easy way to boost your search rankings.
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Better bonding with customers:
If Indians know that they have a website that is running well and doing some great business. It’s enough to make their heads turn towards your business. It will make them increase interest in your way of doing business. They will surely be a great and loyal customer for all their life.
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You’ll build a local community:
Shop Local. The 100-mile diet. Every year, it seems people care more about avoiding the big box stores and spending their money at small businesses close to home. A.IN domain signals show that you’re a proud Indian doing business with other Indians.
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You’ll build trust:
When a potential customer sees that you have a.IN domain, they know right away that you’re going to be great to do business with. Indians being super nice is more than just a stereotype. India is one of the most trusted nations in the world.
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Value for Money:
Usually the subscription price for .in is comparatively lesser than .com. If you are just a start-up and don’t have that kind of budget then it better to buy a subscription of .in domain than .com.
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Credibility:
It shows the business operates in India. If you are from India, then as an Indian it is your duty to do business in your country and make it a hit. After then, you can definitely opt for the .com domain which will be used for commercial purposes worldwide.
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The .com is already taken:
There are currently over 125 million .COMs registered worldwide. With only 2.5 million .in domain names registered, it is far more likely that the domain name you want will be available in a .in than in a .COM.
If your business is based in India and markets to Indian consumers, the.IN domain is the obvious choice. Customer trust can make or break your business, especially when you’re just starting. So make sure to build the bond with your customers right. Also, register the.COM version of your domain if you are planning to target an international audience or if you’re interested in protecting your brand.